Summary of Technology
Oralucent patented blue light safety technology delivers the most advanced toothbrush innovation for teeth whitening, gum care and improved oral health.
The current signal loop patents, which have been granted (US Patents US 9,198,502 B2 and US 9,439,503 B2), have several advantages over the other types of light activation sensors which are covered by our pending patents.
- Selective photo-targeting of pathologic bacteria:Targets hard to reach areas.
- Healthier oral probiotics: fresher breath, less plaque and tartar.
- Prevents gum disease, reverses gingivitis.
- Teeth whitening without sensitivity.
- No change in brushing habits.
- Incorporates adjustable sonic vibration
- Eyes protected with our patented technology
Benefits of Technology
- The Oralucent blue light technology whitens teeth 25% faster than the current blue light toothbrushes
- Combining Oralucent with a whitening toothpaste delivers the same whitening benefits in 2 minutes of daily brushing as teeth whitening systems requiring 30 minutes or more per treatment
- Brushing with Oralucent and a whitening gel 2 minutes per day for 60 days delivers the same teeth whitening benefit as a one dental whitening treatment
- Prototype test results confirmed customers experiencing improved gum health and teeth whitening benefits in as little as 2 weeks.
- The patented eye safety feature enables the use of a high intensity microbial killing blue light
- The patented eye safety technology qualifies it for the FDA 510k or de Novo Submission process
- Production costs are similar to current powered toothbrush costs
- Uses standard components available from a variety of sources
Global Toothbrush Market
The global electric toothbrush market is estimated to reach over $5 billion in 2019 with a CAGR of around 8%. A blue light enabled toothbrush would appeal to everyone in this market because it addresses exactly the same consumer needs; better oral hygiene and brighter, whiter smiles.
Teeth whitening is an $11 billion industry with $1.4 billion spent on in-home products and a CAGR of 3.4%. Oralucent technology offers multiple advantages to existing products including convenience, cost and comfort. We believe that Oralucent and its licensees would capture a sizeable portion of this market as well.
The mechanics of the electric toothbrush have changed very little since the 1960s other than the development of the spin brush and sonic technology in the 1990s. One notable trend is the emergence of sensor-enabled, connected toothbrushes which track brushing habits through a Bluetooth enabled smart phone. Both Oral-B and Beam have introduced products in this emerging category.
Teeth whitening using peroxide started in the late 1980s. Tooth-enamel discoloration is caused by a variety of things including aging, superficial stains from drinking coffee, cola and wine, and smoking. Initially, teeth whitening was only available though dental professional but a variety of in-home whitening product have emerged including; teeth whitening trays, peroxide gels, blue light therapy kits, whitening strips, and whitening pens.