Video Licensing Lesson – Licensing Spells Opportunity

There are plenty of opportunities in today’s market and they are constantly evolving – whether it’s in niche markets, new ways of distribution, or a shifting retail environment. Licensing provides the expertise and knowledge to position the intellectual property, and take advantage of these markets and money-making opportunities.

Video Licensing Lesson– A Quick Intro to Licensing Agreements

There are many ways to structure a licensing agreement.  During this short video, you’ll learn about some of the flexible ways of creating licensing agreements. They can include terms for product development, increasing and decreasing royalty rates, and different performance benchmarks. The goal is to create an agreement that works […]

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