There are many ways to use intellectual property to get a big return on your investment. Producing and selling products is one option. Licensing rights to generate revenues from non-competitive products is a second option. But these aren’t the only options. Here are four ways to use licensing as part of your business strategy to get the biggest ROI on your IP investment.
Intellectual property is now center stage for every business everywhere. And it’s imperative your business makes the best use of its IP assets. That means making it part of your long and short-term strategy. But more important, you must make the right investments in developing, acquiring, protecting and managing your […]
Intellectual property is the lifeblood of your startup. In recent study by MIT on the characteristics of successful startups found startups with IP are more successful than those without IP. In particular, it noted that the success of startups wits trademarks are five times higher and those with patents is 35 times higher.
As a start-up one of your biggest challenges is raising capital. The reason is the high risk of failure associated with startups. But there is a way to turn your start-up from a high risk to a high return investment opportunity. A recent study by the OECD confirmed the strong […]