Tag Archives: licensing

How to Use Licensing to Scale Up Your Revenues

A cyber security company with a patented technology for software switched to a licensing model when their market shifted and became more competitive as larger companies entered the market. Recognizing the rapidly changing market, instead of continuing to compete directly with bigger cyber protection companies, they sold off their hardware and technology assets and phased […]

How to License Your Medical Device Technology

Last month, I was a speaker at the Med Tech Monday Conference in Irvine CA. It was a great conference with speakers covering every aspect of the medical technology market – from product development to regulatory approval. I spoke about how to use licensing as a strategy to get your medical device technology into the […]

How to Expand Internationally Without the Big International Expenses (and Risks)

A small developer of predictive analytical software tools for stock traders recently signed a $5 million international licensing agreement for its technology. The deal gives its licensing partner exclusive marketing rights in China. In return, the licensee will pay a $250,000 advance and $100,000 in monthly royalty payments that escalate based on sales milestones. This […]

How to Find the Best Licensing Opportunities for Your Patent

When it comes to licensing, knowing where an industry or company is going is key to landing a licensing partner. Many IP owners make the mistake of thinking about the value their IP offers as the market exists today, rather than the value it offers as it relates to where an industry or company is […]

How to Keep Your Licensing Partnership Profitable

Don’t shortchange the time it takes to structure the right type of licensing agreement. If the agreement is riddled with holes, nothing is more draining in both time and money then having to litigate your way out of a licensing agreement. Your licensing agreement is a contract between you and your partner on what you […]