When it comes to start-ups, having a licensing agreement with a larger company is often a significant step forward for any business. A collaborative agreement can provide access to resources and talent that start-ups may not have access to. One such agreement is an option to license, which allows one […]
Unlocking the Power of Licensing for Startups
Startups are often built around a great idea and a passionate team. But how can startups take that idea from concept to market? One way is through licensing. The licensing agreement creates a partnership between two parties, where one gives the other permission to produce, distribute, and sell its product […]
Why Licensing is one of the Best Ways to Grow Your Startup
Licensing is one of the best ways to grow your startup. Especially if you’ve got intellectual property with big market applications and limited resources, that’s just what one startup does with its battery technology platform. Its patented supercell battery pack design reduces production and manufacturing costs and is safer […]
Why Telling a Good IP Story Gets Investors Interested in Funding Your Startup
Tell a good IP story and investors are interested in funding your start-up. Tell them the same old “we’ve got a great product and no competition” and they’ll probably walk away. Your intellectual property is directly linked to the future success and revenues of your start-up. You’ve got little or […]
Why Licensing Takes the Guess Work Out of an Exit Strategy
When it comes to planning an exit strategy most often it’s the best guess. Especially for startups where a solid exit strategy can make a difference in attracting investors. That’s where creating an exit based on a well-thought-out licensing strategy provides investors with the confidence they need to make the investment.