PATENTED Fried Food Cooking Process Technology

LCG was engaged to design and execute a licensing-out program for a patent-pending food preparation and cooking technology developed at the University of Arkansas. The breakthrough process produces baked chicken (and other proteins) with the taste and texture of fried food while reducing fat content by more than 60%.

The engagement included:

  • Competitive patent analysis and landscape review
  • Identification and qualification of target licensees
  • Development of a strategic licensing plan
  • Preparation of royalty revenue models
  • Creation of a licensing information package and outreach materials

LCG successfully secured evaluation interest from many of the largest companies in food production, poultry processing, and ingredients, including:

Cargill, Dow AgroSciences, DuPont Nutrition & Health, Griffith Laboratories, Kerry Flavors & Ingredients, Koch Foods, Penford Food Ingredients, Pinnacle Food Group, Simmons Foods, Southeastern Mills, and Tate & Lyle.

These companies reviewed the IP for potential licensing, validating strong commercial interest across multiple segments of the food industry.

Patented Hair Color Packaging Technology

LCG was engaged to license out a patented packaging and dispensing system designed for both professional salons and the consumer beauty market. The assignment included negotiating a licensing deal with one of the world’s largest hair care and beauty companies, L’Oréal.

LCG led all discussions with L’Oréal’s product evaluation teams and in-house legal counsel, advised on royalty rate structures, and negotiated key business and contract terms. The engagement ensured the client’s technology was positioned effectively and secured a high-value agreement with a global industry leader.

Movie Franchise Rights for Location Based Entertainment

LCG was engaged to manage the licensing-in of major entertainment movie and television franchises for a large location-based entertainment operator in China and Asia. The assignment included identifying valuable properties available for licensing, presenting company capabilities to rights holders, preparing and delivering licensing proposals, negotiating agreement terms, and managing ongoing licensor relationships.

As lead licensing advisor, LCG successfully negotiated and closed licensing deals with several of the world’s largest studios, including:

✔ Paramount / Skydance Studios

  • Terminator Genisys and Terminator 3

✔ Universal Studios

  • The Fast and the Furious franchise
  • Additional discussions for Jurassic World

✔ Hasbro Studios

  • Transformers (TV)
  • My Little Pony (TV & Movies)
  • Monopoly (Game & Movie)
  • Play-Doh (Game)
  • Nerf (Game)

LCG also sourced properties, held meetings, and presented proposals to other major studios, including:

Fox (Avatar, Planet of the Apes)
Legendary (Pacific Rim)
Sony / Columbia (Cloudy with a Chance of Meatballs, Smurfs, Ghostbusters, Hotel Transylvania, Goosebumps)
Lionsgate (Ender’s Game)
Warner Bros (Batman films)

Through these efforts, LCG secured high-value entertainment IP suitable for themed attractions, immersive experiences, and location-based entertainment venues throughout Asia.

patented sound technology for non-medical treatment

The client’s patented sound-based technology delivers non-medical therapeutic benefits for sleep disorders, addiction recovery, trauma relief, post-surgery healing, and overall emotional well-being. The system combines proprietary audio frequencies with specialized delivery hardware to create measurable relaxation and recovery responses—positioning it as a disruptive alternative to traditional wellness and recovery solutions.

LCG was engaged to redesign the commercialization model and develop a scalable licensing strategy. We introduced a per-user subscription licensing program that dramatically reduced the upfront cost for clinics, treatment centers, wellness facilities, and individual practitioners. This model allowed organizations to adopt the technology with minimal financial risk while providing predictable, recurring revenue for the company.

Key components of LCG’s strategy included:

  • Structuring subscription tiers for clinical, institutional, and consumer markets
  • Defining royalty and usage metrics tied to active users
  • Identifying new verticals such as behavioral health, sports recovery, integrative medicine, and corporate wellness
  • Advising on distribution, licensing agreements, and IP protection

By shifting to a subscription-based licensing system, the company accelerated adoption, expanded into multiple new verticals, and established a sustainable recurring-revenue model that supports long-term growth and market penetration.

Virtual World Sponsorship Rights

Calypso - The Helldivers Wiki

Planet Calypso is a large-scale virtual world and massively multiplayer online environment with a fully developed in-game economy and a highly engaged global user base. Its dynamic social, commercial, and entertainment experiences make it an ideal platform for brand integration, digital merchandising, virtual goods, and product placement.

The world’s open environment allows brands to enter the metaverse with:

  • Virtual product placement inside missions, environments, and storylines
  • In-game branded content and interactive advertising
  • Digital merchandise licensing (virtual apparel, gear, and collectibles)
  • Co-branded story experiences aligned with a brand’s marketing campaigns
  • Retail-to-virtual crossover promotions that link physical and digital products

LCG was engaged to develop a commercialization and licensing strategy to expand the revenue potential of Planet Calypso. This included identifying high-value brand categories, designing virtual product placement programs, evaluating opportunities for licensed digital goods, and advising on partnership structures.

LCG also provided guidance on the licensing framework for virtual environments, including royalty models, IP protection strategies, and deal terms tailored for digital economies. The goal was to establish Planet Calypso as a premier platform for branded virtual experiences, opening new revenue channels through licensing and immersive brand integration.

Kids Character Licensing

The client developed a new character brand and nonprofit organization dedicated to helping children understand obesity, make healthier eating choices, and embrace positive lifestyle habits. The character serves as an engaging role model, using storytelling, entertainment, and education to inspire kids to develop confidence and adopt wellness behaviors early in life.

LCG advised on the creation and rollout of a comprehensive character licensing program designed to extend the brand into schools, digital media, consumer products, and wellness initiatives. This included identifying high-value licensing categories, shaping brand guidelines, defining partnership opportunities, and preparing promotional assets for licensee outreach.

LCG also assisted the organization in securing its first promotional partner, establishing early market validation and creating a foundation for long-term growth across educational, nonprofit, and commercial channels.

fortune 500 workplace safety training program

Safety in the Field and in the Classroom: OSHA 30 Training | Kraus-Anderson

LCG was engaged to develop a comprehensive licensing-out program for a client’s workplace safety training seminars and workshops, originally created for Fortune 500 manufacturing operations. These programs—covering safety culture, hazard awareness, leadership, and incident prevention—had strong commercial potential beyond internal use, particularly in industries with high compliance and workforce-training requirements.

LCG conducted a full audit of the training assets, evaluating content quality, modular structure, and licensing readiness. We advised on how to package the curriculum into licensable modules and certification paths that could be adopted by external organizations as well as internal HR and EHS departments.

Key components of the engagement included:

  • Structuring a licensing model for internal deployment within Fortune 500 corporate HR and training departments
  • Defining pricing tiers, usage rights, and renewal terms for enterprise-level clients
  • Developing partner guidelines, content packaging standards, and licensing documentation
  • Designing a strategy to license the training programs to international third-party consultants, including a dedicated expansion pathway for Singapore and the broader APAC region

LCG’s licensing strategy enabled the client to transform a proprietary internal training system into a scalable commercial product, opening new revenue channels while extending the reach and impact of their workplace safety expertise.