Your IP is an investment. But if you’re using it only to make and sell a single product or technology, you may not be getting the biggest return on your investment. Especially if your IP can be used in other markets or for different applications that generate additional revenue. That’s […]
Technology companies, movie studios, and consumer brands are just some of the industries that are continually generating hundreds of millions of dollars in revenues with very little cost. Rather than spending the money and time trying to launch a new product, these companies put their intellectual property to work generating […]
