Why Licensing is One of the Best Ways to Enter the Fast-Growing Latin America Market

The global marketplace is getting more educated and savvy about the value of intellectual property and licensing. It’s a global business that’s estimated to generate over $500 billion in worldwide royalty revenues annually. Nobody knows for sure just how big it is. But one thing is agreed on – IP […]

Licensing Secrets Every Startup and Business Owner Must Know – On-line Event

I often speak with startups and experienced business owners about different ways they can use licensing to make their business more profitable. And I always get the same response – why has no one ever told them about these strategies before! That’s when I realized I needed to offer a training program just for startups and business owners to share the secrets of how to use licensing to launch a startup and grow a business.

How to Grow Your Business or Startup without Spending a Dime

Licensing is a flexible strategy that offers many options. One of those is using it to capitalize on new growth opportunities without spending lots of time and money. Recently a company with natural health products wanted to expand its business but didn’t have the financial resources to support its growth plans. So the company split its product IP into two separate entities, and then used licensing to fund its expansion plans .

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