Discover the power of IP linking, a strategy companies use to bolster their protection and gain a competitive edge. In a nutshell, IP linking combines your products and services with your intellectual property (IP) in various ways. Consider the example of a patented phone wrapped in a trademarked brand like […]
From the seed a farmer plants to the harvest they reap, there is intellectual property on every farm. To protect and monetize this valuable asset, farmers need to understand what types of intellectual property are found on the farm and how they can license it. Let’s explore these two topics […]
Even if you are “commercializing” your IP by selling your product or services, you can be overlooking its value. Your IP can help establish creditworthiness and can qualify you to get bank financing to expand or launch a business. This strategy is used by both companies with well-known brands (i.e. […]
