In business, there are two main ways to make money: selling products or services or licensing. And while both have their advantages, more and more businesses are finding that licensing is the way to go. Why? Because it’s an asset-light model that can help you thrive, even in today’s unsure […]
Figuring out the right exit path and a specific plan to get there is challenging. As a startup, you face many unknown variables in regards to how successful you’ll be in the market. It can’t be done effectively without careful analysis and a clear, realistic vision. Without exception the objective is to sell for the highest possible price. But the problem is most startups often provide overly optimistic or unrealistic assessments of their exit options, and wind up turning off investors.
