From the seed a farmer plants to the harvest they reap, there is intellectual property on every farm. To protect and monetize this valuable asset, farmers need to understand what types of intellectual property are found on the farm and how they can license it. Let’s explore these two topics […]
In recent news, Summit Therapeutics saw its stock price surge by almost 50% after announcing a licensing agreement for a new cancer treatment. It is no secret that licensing agreements can increase your stock price, but how? Let’s examine how licensing can help your business succeed and boost your bottom […]
As a CEO, you understand the importance of protecting your company’s most valuable asset – its intellectual property (IP). While registering your IP is important, it’s not enough to protect against potential legal risks. That’s where IP insurance comes in. It helps protect your company against infringement litigation lawsuits and […]
In business, there are two main ways to make money: selling products or services or licensing. And while both have their advantages, more and more businesses are finding that licensing is the way to go. Why? Because it’s an asset-light model that can help you thrive, even in today’s unsure […]
Does your business collect customer data as part of delivering or selling your product or service? If so, you might be overlooking one of your most valuable IP assets…especially if you’re looking at your intellectual property as only a product or service. Companies today suck up data like vacuum cleaners […]
