Why Businesses with IP Have Higher Survival Rates During an Economic Downturn

Economic downturns are an opportunity for agile entrepreneurs and businesses to exploit the market turmoil by introducing new innovation and shifting their business model. One of the best ways to do that is through collaborations and partnerships that add value to existing products or services or create value with new […]

Why Licensing Takes the Guess Work Out of an Exit Strategy

When it comes to planning an exit strategy most often it’s the best guess. Especially for startups where a solid exit strategy can make a difference in attracting investors. That’s where creating an exit based on a well-thought-out licensing strategy provides investors with the confidence they need to make the investment.

How to Use Licensing as a Nonprofit Funding Strategy

If you’re like most nonprofits, you face a big “business” challenge – funding. You rely on fundraising and the result is you spend a lot of time trying to find donors instead of fulfilling your social mission. But there is a better strategy to rely less on donations by creating income-generating activities. That strategy is licensing.

How to Re-purpose Your IP to Exploit a Fast Growing Market

Savvy IP owners are creating new, previously unthought-of ways to profit from their IP. They are finding new sources of income by re-purposing their IP for use in a different industry or product application. That’s the strategy a dehydrated snack food company is using to expand its dehydration technology into […]

Why Licensing is One of the Best Ways to Enter the US Med Device Market

Entering the US market with new technology is a risky proposition. It’s even more challenging if you’re a startup from a smaller country with limited resources. The US is a very large market, and trying to figure out the best way to navigate the business environment is tricky, especially if […]

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