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License Your MedTech IP to Partners Who Can Bring It to Market
Instead of facing the immense challenge of building a company from the ground up, discover how to partner with established healthcare businesses that have the funding, expertise, and distribution to commercialize your medical technology — and pay you royalties to do it.
The Smarter Path to MedTech Commercialization
Building a medical technology company is extraordinarily capital-intensive, regulatory-heavy, and time-consuming. Most innovators underestimate what it takes — and run out of runway before reaching market.
Licensing offers a fundamentally different path. Partner with companies that already have FDA clearances, clinical relationships, sales infrastructure, and distribution — and let them pay you to bring your innovation to patients.
Licensing lets you monetize your MedTech IP without raising capital, hiring a team, or navigating the full regulatory pathway on your own.
The right licensee already has the clinical relationships, reimbursement codes, and sales force your innovation needs to reach market.
Structured licensing deals create ongoing royalty income that compounds as your partner scales — far more valuable than a flat IP sale.
Properly structured agreements ensure you retain control of your IP while maximizing its commercial reach and royalty potential.
The MedTech Licensing Advantage
Medical technology has unique commercialization dynamics that make licensing not just viable — but often the optimal strategy for IP owners at every stage.
Access Established Distribution
Large MedTech companies have hospital relationships, GPO contracts, and sales infrastructure that would take years and millions to replicate independently.
Leverage Partner Regulatory Expertise
FDA clearance is expensive and complex. The right licensing partner may already have pathways your innovation can fit into — dramatically reducing time to market.
Maximize IP Value
Development stage, clinical evidence, and patent strength all affect your royalty rate. This workshop shows you how to position your IP to command the highest value.
Create Recurring Royalty Income
Unlike selling your IP outright, a licensing deal generates ongoing royalties — potentially for decades — tied to every unit sold or procedure performed.
Get to Market Faster
Partnering with a company that already has clearances, manufacturing, and sales channels can compress your time-to-market from years to months.
Reduce Capital Risk
Licensing shifts the commercialization burden — and capital risk — to your partner. You focus on innovation; they focus on market execution.
What You'll Learn
Six focused sessions covering everything from MedTech IP fundamentals to running a successful licensing campaign and negotiating royalty rates.
MedTech IP Basics
A clear overview of patents, trademarks, trade secrets, know-how, and regulatory IP — what each is, how to protect it, and how each performs differently in licensing.
Smart IP Licensing Campaign Strategy
How to create, organize, and manage a MedTech licensing campaign — from identifying target licensees to structuring outreach and managing the process through close.
Bringing IP to Market — The Licensing Process
A step-by-step walkthrough of how a MedTech licensing deal moves from initial contact to signed agreement — including the stages most innovators never see coming.
Finding & Qualifying the Right Partner
What to look for in a MedTech licensing partner — strategic fit, market position, clinical capability, and financial strength — and how to qualify them before negotiating.
Royalties & Maximizing IP Value
How royalty rates are set in MedTech, what drives value in a licensing negotiation, and proven strategies for maximizing the total economic return on your IP.
Live Q&A — Your IP, Your Questions
A focused discussion with Rand Brenner about your specific IP and licensing situation — real answers to real questions from MedTech innovators and IP owners.
Built for MedTech Innovators
If you've developed medical technology and are evaluating how to commercialize it — without building an entire company — this workshop is directly relevant.
Medical Device Inventors
Independent inventors with patented or patent-pending medical device innovations looking for the fastest path to commercialization.
MedTech Startups
Early-stage companies with validated technology that want to scale through licensing partnerships rather than — or alongside — building a direct commercial operation.
Research Institutions & Universities
Technology transfer offices and research teams with medical innovations looking for structured commercialization through industry licensing partners.
Digital Health & Software IP Owners
Innovators in diagnostics, telehealth, clinical decision support, and healthcare software exploring licensing as a go-to-market strategy.
Healthcare Professionals With IP
Clinicians, surgeons, and healthcare practitioners who have developed patentable solutions to clinical problems and want to license them to device companies.
MedTech Advisors & Consultants
Professionals advising medical technology companies on commercialization strategy who want to add IP licensing to their toolkit.
Learn From a Career Licensing Executive
Rand Brenner
Rand Brenner is President and CEO of Licensing Consulting Group, an IP consultancy specializing in strategic consulting, licensing management, and IP due diligence across medical technology, consumer products, entertainment, and regulated industries. He has an extensive career as both licensee and licensor, with a track record spanning multiple industries and major brand properties.
Rand is a professional speaker on licensing and has presented at business events, conferences, and trade shows worldwide. His book Hidden Wealth: The Money Making Power of Licensing was published in 2019. His work has been featured in the Licensing Journal and Intellectual Property Magazine.
Let's Talk About Your MedTech IP
Schedule a private 15-minute strategy session with Rand Brenner to evaluate your medical technology IP and identify your best licensing pathway to market.
15 minutes · Free · No obligation · Via video call